Leadership

Rose B. Gerber

Director of Patient Advocacy & Education

Rose Gerber is a nationally recognized cancer advocate and cancer survivor. Her experience includes appearing on national television (MSNBC) to speak about cancer care, meeting with legislators in Washington, DC on cancer policy issues, and developing cancer programs. Rose was brought to the COA team to develop its patient advocacy program. One of her first accomplishments was to add an advocacy track to the annual conference, making the meeting one of the few that brings together physicians, administrators and advocates. She serves as an invited member on national patient advocate panels, steering committees, and cancer coalitions. Rose has also served as a consumer reviewer on the Congressionally Directed Medical Research Programs – Department of Defense Breast Cancer research panels.

Rose is a graduate of the National Breast Cancer Coalition’s esteemed Project Lead programs: Science Institute, Clinical Trials, and Quality Care. Rose has been the featured cancer survivor for various cancer organizations media campaigns and the advocacy keynote speaker at conferences including the National Women’s Survivors Convention.

Rose served for five years as a grant reviewer, speaker, and educator for Susan G. Komen and additionally, she co-founded and managed a breast cancer-mentoring program for a community oncology practice in Connecticut. Working alongside community health workers and nurses, Rose also gained an understanding of disparities in health care. Rose taught breast health education to diverse populations including Muslims, Haitians, Asians, Hispanics, African Americans, and young mothers.

A young mother with small children when she was diagnosed with breast cancer, Rose applies her personal experience as a cancer survivor, in combination with her educational degrees in advertising/public relations and psychology, towards her advocacy work. Prior to her advocacy work, Rose worked for NBC-TV in Los Angeles.

Miriam J. Atkins, MD

Augusta Oncology

Dr. Atkins completed her Fellowship in Hematology/Oncology in 1996 at Brooke Army Medical Center, Fort Sam Houston, Texas. She attained the rank of Major while serving 8 years in the United States Army. Prior to leaving the Army in 1998, Dr. Atkins was the Associate Director of the Adult Bone Marrow Transplant Unit and a member of the Clinical Faculty at Brooke. Dr. Atkins worked for Texas Oncology, P.A. for two years before moving to Augusta, Georgia. She joined Augusta Oncology in 2000 and has been an invaluable part of the team. Dr. Atkins is board certified in Medical Oncology.

Dr. Atkins’ easygoing manner makes it a pleasure to work with her and, more importantly, to be her patient. She listens to the concerns of her patients and their families and believes in going the extra mile for them.

Dr. Atkins frequently gives lectures to local community groups. She has a passion for maintaining community oncology and healthcare government reform. She currently holds a board seat on the Community Oncology Alliance and is a Member at Large for the executive committee of this organization. She also enjoys traveling, reading, fine dining, shopping and spending time with her daughter, Schuyler.

Dr. Michael Diaz

Florida Cancer Specialists & Research Institute

Dr. Michael Diaz joined Florida Cancer Specialists & Research Institute (FCS) in 2011 and currently serves on the FCS Executive Board and as Director of Patient Advocacy for the practice. In addition, he serves on the Board of Directors and as President for the Florida Society of Clinical Oncology (FLASCO). Dr. Diaz also provides leadership on the Board of Directors for Community Oncology Alliance (COA), serving on the Payment Reform Task Force working to champion Medical Oncology Health Care Reform. He is active on the American Society of Clinical Oncology (ASCO) Clinical Practice Committee and was recently appointment to the ASCO Physician Compensation Workgroup. Dr. Diaz donates many hours as an active Medical Missionary and has participated in numerous medical missions to Kingston, Jamaica.

Rick Frame

Medical Chairman CPAN, Emeritus

Rick Frame

Dr. Frame had early exposure to medicine through his father, Dr. Boy Frame. It was through patient telephone calls that Dr. Frame received his first education in how to talk to difficult, sick and challenging patients, a lesson he never forgot. After completing his undergraduate degree at Kalamazoo College, Dr. Frame trained for medical school at Wayne State University in Detroit. After graduating medical school as the youngest in his class, Dr. Richard Frame trained at Henry Ford Hospital under the guidance and direction of his father for four years, the last as Chief Resident.

It was on his first rotation in his internship where Dr. Frame served on the Oncology ward. It was there that he developed an interest and passion in the diagnosis and treatment of cancer patients. Dr. Frame gravitated to and thrived on helping complex and challenging cancer patients and their families.After Internship Residency and Chief Residency, Dr. Frame moved to Salt Lake City where he received his Oncology Fellowship at the University of Utah in 1987. Outdoor activities of skiing, fishing, rock climbing and motorcycle riding were also part of his decision.

During his professional career, Dr. Frame has worked in several Oncology practices in and around Salt Lake City. It was there that his passion for helping cancer patients both in and out of the office developed. Dr. Frame served as President of the American Cancer Society, Utah Division for two years. His primary emphasis during that time was in patient services such as Cancer Support Groups, Road to Recovery and Look-Good Feel-Better programs.

Dr. Frame was the first physician in Utah to participate with a men’s cancer fishing retreat called Reel Recovery. Two or three times a year, Dr. Frame and other doctors from his practice take a dozen men cancer patients fly fishing at a retreat in Central Utah. During these retreats, men have an opportunity to share their feelings and open up in ways that are not always possible in an exam room. While some would say it is just another excuse for Dr. Frame to go fishing, many of the men who returned from these retreats say it was the best experience of their lives! Dr. Frame has been with Utah Cancer Specialists in Salt Lake City, Utah since 2002, where he serves as a practice partner. Dr. Frame was a founding member of the Men’s Cancer Support Group at Utah Cancer Specialists. Dr. Frame served medical missions with primary focus on cancer patient care in Australia, Singapore, Thailand and Vietnam.

He was invited to serve on the Community Oncology Alliance Board of Directors in 2007. There, Dr. Frame was chosen as the medical chair person for CPAN (Community Oncology Alliance Patient Advocacy Network). Here Dr. Frame is taking his patient advocacy experience to the next level. He hopes to educate patients and their community oncology cancer practices about the severe challenges ahead for all those concerned about cancer care. His primary focus is to provide as much cancer treatment for all cancer patients as possible.